SEARCH ENGINE OPTIMISATION
SEO stands for Search Engine Optimization. it’s the process of improving your website’s visibility in search engine results, like Google, Bing, and others.The goal is to rank higher for relevant keywords so that more people can find your website when they search for products or services you offer.
Why is SEO important?
- Increased website traffic: Higher rankings lead to more organic (unpaid) visitors to your website.
- Improved brand visibility: Being visible on the first page of search results enhances your brand’s credibility and awareness.
- Better user experience: SEO practices often involve creating high-quality, user-friendly content, which can improve overall website experience.
- Higher conversion rates: Targeted traffic from search engines is more likely to convert into customers or leads.
