SMM stands for Social Media Marketing.It’s a digital marketing strategy that involves using social media platforms to connect with your target audience, build your brand, increase sales, and drive website traffic.

Benefits of SMM:

• Increased brand awareness: Reaching a wider audience and building brand recognition.
• Improved customer engagement: Interacting with your audience and building relationships.
• Increased website traffic: Driving traffic to your website through social media sharing and advertising.   
• Higher conversion rates: Converting social media followers into customers.
• Cost-effective marketing: Reaching a large audience at a relatively low cost.